| (Stealing counts) β | Standard Error | p value |
---|
Google trends | − 1.907 | 2.570 | n.s |
FA sales | − 0.594 | 1.081 | n.s |
Google trends*FA sales | 0.197 | 0.052 | < 0.05 |
- FA = faulty adjusted cumulative lifetime sales. The variance inflation factor (vif)—a measure of multicollinearity between model variables—was calculated for all model variables and values ranged between 1.43 and 5.12, where a vif above 10 indicates high correlation and is a cause of concern). Mean price was not included in the reported results because neither mean price alone, nor an interaction between mean price and faulty adjusted sales, significantly predicted stealing counts in 2014